Main Street Rochester


Main Street Rochester is an effort to address SR 12’s dual role as a regional highway and as Rochester’s Main Street. The project developed in response to requests from Rochester area residents to address safety and mobility concerns, infrastructure needs, and improve the economic vitality of the corridor while strengthening Rochester’s identity. The project focuses on four areas of concern:

  • Transportation, Safety, and Mobility
  • Infrastructure Investments
  • Economic Vitality
  • Placemaking